Munchies

The Challenge

“When was the last time you actively searched for a news article?”

Honestly-most of us don’t. Traditional news consumption is declining. Despite spending hours on phones daily, people no longer seek out articles intentionally. By analyzing the reasons behind this shift,
we can understand how modern audiences interact with information
and reimagine the way news is delivered to fit their lifestyle.

Swipe, Read, Stay Updated.

# 10 curated news every morning, noon, and evening
# Minimal UI helps users stay informed
without feeling overwhelmed.

If the recommendations don’t match users’ interests, simply swipe left to remove them. This seamless interaction helps refine user preferences over time, ensuring they get the news that matters most to them.

Flexible Reading Modes

Toggle between list and card view with a single tap. A vertical list view for quick browsing and a card view for a visually immersive experience.

Dive deeper with seamless scrollingTapping on a card takes users to the full article page,
‍where they can explore detailed content.

Gamified Motivation

# Small wins for a habit-forming experience.

When all articles are read, a friendly pop-up greets the user. This is to give a sense of accomplishment for completing a mission.

User testing revealed that this simple feature significantly reduced the likelihood of users abandoning articles midway through, leaving only a few unread.

Offline Auto-Saving

# Turning Commute Downtime Into Opportunity
# Transform offline moments into news-reading time.

User research revealed a common frustration among UK commuters: lost signal while traveling underground.

Inspired by this, the app automatically downloads news during key times. Users can also manually download articles they want. This feature helps turning moments of painpoints into opportunities for engagement.

1/4

Discovering News Consumption Trends Among Younger Generations

The investigation into the decline in news consumption and platform shifts among younger generations reveals a marked preference for short and concise content over traditional news platforms. This demographic primarily consumes news via mobile devices, favoring platforms that emphasize videos and visual materials.

2/4

Competitor Analysis Focusing on User Perspectives

Analyzing the news consumption patterns and accessibility issues of the younger generation,
as well as investigating the characteristics of various competitors and user feedback.

3/4

Visual Design Direction

1/4

Empathizing Users and their story

Analyzing user behavior by dividing them into two groups:
those who prefer social media over formal news apps during free time,
and those who use news apps but face usability challenges.

2/4

Project Aim / UX Principles

3/4

User story map to an Information Architecture

The system is structured around three key user activities: morning, afternoon, and evening news consumption. Each time slot offers a curated set of card news, limited to ten cards to prevent information overload.